Verified dupe · Sunscreen

Shiseido Universal Defense E SPF50+/PA++++ vs MISSHA All Around Safe Block Daily Sun

See all 63 Shiseido dupes →
Original
S

Universal Defense E SPF50+/PA++++

Shiseido

₩114,240

See analysis →
Dupe
M

All Around Safe Block Daily Sun

MISSHA

₩18,600

See analysis →
0%₩95,640 savedOne luxury buys 6 dupes
85Dupe match score /100
3Shared key ingredients
17Shared in full list (63·62)
3/5Benefit coverage

As of Aug 2 · Prices reflect public listings on stores such as Coupang and may vary by store or promotion.

Why this dupe

The proof is in the ingredients, not the price

Diethylamino Hydroxybenzoyl Hexyl Benzoate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Camellia Sinensis Leaf Extract and other key ingredients appear in both full ingredient lists.

In the full lists, 17 ingredients overlap.

Who it's for

Good forDrynessSensitivity & redness

Across the full lists, both focus on moisture, soothing and uv. They don't share every ingredient, but the payoff lands in a similar place.

Neither product lists paraben and mineral oil. The MISSHA does list fragrance, sodium benzoate and phenoxyethanol though, so check the label if your skin tends to react to those.

What works and what to weigh

Upsides
  • Moisture on par with the original
  • Free of paraben and mineral oil
  • About 84% cheaper
Trade-offs
  • The original adds ingredients for brightening and antioxidant.
85/100

Dupe match score

A blended score across key ingredients, benefit match, category and price. It reflects how recommendable the alternative is, not how identical the two products are.

3Shared key actives
3/5Benefits covered
17Shared in full list
Key ingredientsHigh
Full ingredientsLow
Benefit matchHigh
CategorySame
Watch-outsFewer
Price savingsMedium

Efficacy

The ingredients aren't identical, but both products aim at similar benefits. Each row shows which side covers it.

Moisture
Both cover it
4 contributing ingredients
Camellia Japonica seed Extract, Sodium Acetylated Hyaluronate, Glycerin, Ethylhexylglycerin
Brightening
Original only
1 contributing ingredients
2-O-Ethyl Ascorbic Acid
Soothing
Both cover it
2 contributing ingredients
Camellia Sinensis Leaf Extract, Aloe Barbadensis Leaf Extract,Aloe Vera Leaf Extract
Antioxidant
Original only
1 contributing ingredients
2-O-Ethyl Ascorbic Acid
UV protection
Both cover it
4 contributing ingredients
Titanium Dioxide,CI 77891, Zinc Oxide,CI 77947, Ethylhexyl Methoxycinnamate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine

Key shared ingredients · 3 (2 uncommon)

The key ingredients both products share — the basis for the match.

Diethylamino Hydroxybenzoyl Hexyl BenzoateUV protectionKorea MFDS-listed

An organic UVA filter.

An organic UV filter covering both UVA and UVB.

Camellia Sinensis Leaf ExtractAntioxidantKorea MFDS-listedwidely used

A green tea extract with antioxidants like catechins that keeps skin feeling fresh.

The lists are long, so the reference line lands late and the reading becomes unreliable. So we cannot tell how much of each shared ingredient these two products actually contain, and we would rather say that than guess.

Full ingredient comparison

Both full ingredient lists compared. More shared ingredients means a closer match.

Shiseido63 ingredients
1Water,Aqua
2Dimethicone
3Alcohol
4Ethylhexyl Methoxycinnamate
5Zinc Oxide,CI 77947
6Caprylyl Methicone
7Butylene Glycol
8Glycerin
9C12-15 Alkyl Benzoate
10Diethylamino Hydroxybenzoyl Hexyl Benzoate
11Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine
12PEG-100 Hydrogenated Castor Oil
13Dextrin Palmitate/Ethylhexanoate
14Diisopropyl Sebacate
15Myristyl Myristate
16Titanium Dioxide,CI 77891
17Sorbitan Sesquiisostearate
18Silica
19다이메틸아크릴아마이드/소듐아크릴로일다이메틸타우레이트크로스폴리머
Below this line: under 1% (est.)
20Phenoxyethanol
21Triethoxycaprylylsilane
22Mica,CI 77019
23Flavor,Fragrance,perfume,Parfum,Aroma
24Isostearic Acid
25Succinoglycan
26Disodium EDTA
27Hydroxypropyl Methylcellulose Stearoxy Ether
28Tocopheryl Acetate
29Citric Acid
30BHT
312-O-Ethyl Ascorbic Acid
32Sodium Metaphosphate
33Tocopherol
34Aluminum Hydroxide
35Sodium Citrate
36Sodium Metabisulfite
37Sunset Yellow FCF,CI 15985
38Ginkgo Biloba Leaf Extract
39Prunus Speciosa Leaf Extract
40Scutellaria Baicalensis Root Extract
41Camellia Sinensis Leaf Extract
42Chaenomeles Sinensis Fruit Extract
43Ectoin
44Isodonis Japonicus Leaf/Stalk Extract
45Sodium Acetylated Hyaluronate
46PEG-12 Dimethicone
47Tartrazine,CI 19140
48Camellia Japonica seed Extract
49Fast Acid Magenta,CI 17200
50Disodium Phosphate
51Prunus Persica (Peach) Leaf Extract
52Hydrolyzed Silk
53Polyquaternium-51
54Rosa Roxburghii Fruit Extract
55Ergothioneine
56Sodium Phosphate
57Tin Oxide
58Alpha-Isomethyl Ionone
59Benzyl Benzoate
60Citronellol
61Geraniol
62Limonene
63Linalool
MISSHA62 ingredients
1Water,Aqua
2Homosalate
3Silica
4Propanediol
5Ethylhexyl Salicylate
6Titanium Dioxide,CI 77891
7Dipropylene Glycol
8C12-15 Alkyl Benzoate
9Diethylamino Hydroxybenzoyl Hexyl Benzoate
10Dimethicone
11Alcohol Denat.
12Polysorbate 60
13Potassium Cetyl Phosphate
14Butylene Glycol
15Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine
16Camellia Sinensis Leaf Extract
17Chrysanthemum Indicum Flower Extract
18Cinnamomum Cassia Bark Extract
19Artemisia Princeps Leaf Extract
20Diospyros Kaki Leaf Extract
21Morus Alba Fruit Extract
22Pueraria Lobata Root Extract,Pueraria Thunbergiana Root Extract
23Leontopodium Alpinum Flower/Leaf Extract
24Aloe Barbadensis Leaf Extract,Aloe Vera Leaf Extract
25Calendula Officinalis Flower Extract
26Helianthus Annuus (Sunflower) Seed Extract
27Anthemis Nobilis Flower Extract
28Centaurea Cyanus Flower Water
29Helichrysum Italicum Flower Water
30Thymus Vulgaris (Thyme) Leaf Water
31Myristic Acid
Below this line: under 1% (est.)
32Sodium Benzoate
33Citric Acid
34Cyclopentasiloxane
35Acrylates/Dimethicone Copolymer
36Glyceryl Stearate
37Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer
38VP/Hexadecene Copolymer
39Cetearyl Olivate
40Stearic Acid
41Aluminum Hydroxide
42Isohexadecane
43Sorbitan Olivate
44Cetearyl Alcohol
45Sorbitan Stearate
46Polysorbate 80
47Palmitic Acid
48Carbomer
49Tromethamine
50Tocopheryl Acetate
51Xanthan Gum
52Sorbitan Oleate
53Potassium Hydroxide
54Disodium EDTA
55Phenoxyethanol
56Caprylyl Glycol
57Ethylhexylglycerin
581,2-Hexanediol
59Flavor,Fragrance,perfume,Parfum,Aroma
60Benzyl Benzoate
61Butylphenyl Methylpropional
62Limonene
Shared key activesShared baseOne product only

Ingredients are listed by amount. Below 1%, brands may list them in any order, so ranking there means little.

Compared by full ingredient list. It does not mean concentration or texture are identical, and prices are as of the listed time.

Check before you buy

One last look before you buy: watch-outs, what each skips, and usage tips.

Watch-outs

Shiseido

FragrancePhenoxyethanolSodium Metabisulfite

MISSHA

FragranceSodium BenzoatePhenoxyethanol

Also on foreign regulatory lists: Phenoxyethanol (EU and 6 other regions). Details in the ingredient dictionary

Fragrance, parabens, etc. that some prefer to avoid. Products within labeled limits are generally fine.

Not included

Ingredient
Shiseido
MISSHA
Fragrance
Contains
Contains
Paraben
None
None
Silicone
Contains
Contains
Mineral-oil
None
None

Whether each product contains ingredients some prefer to avoid. A preference, not a safety verdict.

Before you reach for this dupe

  • It contains fragrance, so try a small area first if you are sensitive to scent.

Reactions vary from person to person. If your skin is sensitive or you have a specific condition, please consult a dermatologist.

Verified by full ingredientsMarket priceKorea MFDS-listed ingredients

₩18,600₩114,240

MISSHA All Around Safe Block Daily Sun

Ingredients checked. On CoupangShop now

As a Coupang Partners affiliate, we earn a commission on qualifying purchases.

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How we pick a dupe

We compare the full ingredient lists and only pair products that share core actives. Prices are checked against market listings, and ingredients with Korea MFDS usage standards are flagged on the page.

Disclaimer

This comparison is based on full-ingredient (INCI) data published under cosmetics law.

Shared ingredients mean the full-ingredient lists overlap, not that blend concentrations match; how a product feels and performs can differ by formulation and ingredient grade.

Prices are market-verified against stores such as Coupang and may differ from official store prices; discounts and temporary changes may not be reflected, so check the seller before buying.

For sensitive skin, eczema, pregnancy or other special cases, please do not decide on this analysis alone and consult a dermatologist.

Product images are displayed from Naver Shopping search results, and the rights to each image belong to the respective seller or brand.

This is an information service to support reasonable choices, and the final purchase decision is yours.

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